At The Commcerials: Our product is called Ass Effects

I normally don't like to do these commercial reviews so close together, but while I was typing the entry the other day on how awesome the Reebok butt-toning commercial is, the utterly insane commercial above started playing.

This has to be intentional, right? The product's name is Aciphex, but the pronunciation is ASS-EFFECTS. Holy hell! Why would you ever give your product that name intentionally? This isn't an Ayds diet bar situation, where the medical community totally screwed over your product name after the fact. This is a name to use in lieu of the medical name; you can probably use just about anything that you want.

So, I believe they chose this name purposely, so that bloggers like me would mock them, and thus, everyone would remember their product's name. Well then, mission accomplished! Unfortunately for ASS-EFFECTS though, I still don't remember what their product is for, except that it is not for a stinky ass. (Then it would make perfect sense.) Also, I can't help but think that its name would prevent a lot of walk-up sales at the pharmacy.

"Hey Bob, how's the wife?" "Oh, she's not doing so great - She needs from ASS EFFECTS!" "Well, that seems a little personal, Bob, and something you and her should settle yourself..."